SERVICE: SOCIAL MEDIA MANAGEMENT
SETTORE: DESIGN

MISSION
Increase global brand awareness and elevate the identity of 9010novantadieci as a leading benchmark in Made in Italy design lighting. Position 9010novantadieci as a go-to reference for a design-oriented international audience, showcasing its commitment to innovation, artisanal craftsmanship and sustainability. Reinforce brand recognition through a distinctive digital presence, aligned with its core values and tailored to resonate with architects, interior designers and contemporary design lovers worldwide.

STRATEGY
The strategy focused on building a cohesive and high-end digital identity for 9010novantadieci, leveraging a curated editorial calendar across Instagram, Facebook, Pinterest and LinkedIn.
Each platform was aligned through a consistent visual and verbal language, reflecting the brand’s core values of innovation, craftsmanship, and sustainability.

Content pillars were developed to include a balance of inspirational design content, product storytelling, and behind-the-scenes insights, reinforcing 9010novantadieci’s positioning in the premium Italian design lighting segment.

A targeted digital advertising strategy supported these efforts, aimed at increasing international brand visibility, reaching new audiences and engaging a community of architects, interior designers and design enthusiasts aligned with the brand’s ethos.